If you're looking to enhance your business with an outsourced desk, our sales development representatives are an ideal solution. We offer highly flexible options that can be tailored to your specific business needs, whether you're looking to scale up or scale down. Moreover, we have dedicated teams located in Europe, Africa, and Asia Pacific, who possess a deep understanding of the local language and business culture. This ensures that we are equipped to handle the unique demands of each territory and provide you with customized support. Whether you require localized sales development services or assistance with other business development tasks, we can provide you with the right solution to help you achieve your goals.

By partnering with Straight North, you can access a team of highly skilled and experienced business professionals who possess deep expertise in the tech sector and lead generation. With over two decades of experience in business development, we have been at the forefront of helping businesses achieve their goals. Our approach is data-driven, and we utilize a wide range of cutting-edge tools and technologies for testing, measuring, and optimizing your outreach efforts. This ensures that your outreach campaigns are as effective as possible, leading to a higher ROI and more significant business growth.

Why Straight North outsourcing?

The process of recruiting, selecting, onboarding, training, and mentoring sales development representatives can be extremely costly for organizations. Furthermore, turnover among representatives can be high, as ambitious employees may seek to advance to other sales positions quickly. This creates a challenge for maintaining continuity in lead generation activities. We offer a solution that is fast, efficient, cost-effective, and low-risk.

Quality and continuity

Lead generation is a crucial aspect of the sales process as it helps businesses to identify potential customers and fill their sales pipeline with qualified leads. To achieve this, it is essential to approach the right companies and organizations and showcase your products and services in the best possible way. To ensure the continuity and quality of your lead generation efforts, working with us can be a game-changer. With their expertise and resources, you can rest assured that your lead generation efforts will yield positive results and your sales pipeline will always be filled with qualified leads.

Cost efficient & scalable

Outsourcing your sales development team to us can offer several benefits for your business. By partnering with us, you gain access to experienced sales representatives who are IT-savvy and can hit the ground running within just two weeks. This means you can focus on your core business activities and leave the prospecting to us.In addition to our quick onboarding process, we also provide flexible solutions tailored to your needs. Whether you need to scale up or down, we can accommodate your needs and provide the support you need to achieve your business objectives.

Proven methodology & network

Throughout the years, we have developed streamlined processes and procedures that enable us to approach every project with a programmatic mindset. We undertake extensive research and analysis for each product or service we add to our portfolio, studying the segment, company, or individual we are targeting. Our goal is to identify the latest trends and developments in the market and gain an understanding of the prospect's plans and challenges.We take on an advisory role in many cases, ensuring that we tell the right story to the most relevant organizations and individuals.

Outsourced
Sales Development

We offer a solution for businesses looking to accelerate their sales development in a new territory. Instead of hiring and training new employees, which can take time and resources. We have a team of experienced professionals on the ground who are ready to help. With a focus on proven methodologies and data-driven strategies, we use the latest tools and technologies to streamline sales development activities. This includes a variety of reach out methods such as phone calls, emails, and social media, as well as attending events and exhibitions.
By using our services, businesses can quickly and effectively establish themselves in a new market, without the added stress and expenses of building a new team from scratch.
Our approach to sales development in a new territory is focused on building a strong foundation for long-term success. We take the time to understand your target market and tailor our outreach strategies to fit the local business landscape. Our experienced staff have a deep understanding of cultural nuances and are fluent in local languages, which helps them to establish strong relationships with potential customers.

High Quality
Lead Generation

Expanding your business into new markets is a complex process that requires careful planning and execution. One of the key challenges is generating leads and building a customer base in a new and unfamiliar market. Traditionally, this has meant recruiting and training a team of sales development representatives, which can be a costly and time-consuming process. However, we offer a more efficient and effective solution that can help you save time and resources while accelerating your growth.
We specialize in providing high-quality lead generation services that are tailored to your specific needs. Our team of experienced sales development representatives is based in the area you're looking to expand to, giving us a deep understanding of the local market and its dynamics. We use a range of data-driven tools and technologies to optimize our outreach and ensure the highest quality of leads. By outsourcing your lead generation to us, you can save time and resources while we handle the prospecting for you. This frees up your time to focus on other core business activities, such as closing deals and growing your business. Our proven methodologies and expertise enable us to provide a reliable and continuous flow of leads to your business development team, ensuring that you can achieve your growth targets.

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Ever Forward.

We are fully prepared to kick off business development and sales operations for your company or brand. Partnering with us allows you to gauge the market potential, while postponing larger, direct investments until your business is more established. This approach minimize your exposure to risk.

Telemarketing services

Successful telemarketing can be achieved by taking the right approach. Adequate preparation is crucial, along with the ability to deliver a compelling and personalized message to each prospect. By providing valuable information, trust can be established, and the telemarketer can be viewed as a reliable consultant. Our team of representatives are knowledgeable in the best practices of B2B and B2C telemarketing and are skilled in representing your company using your unique style and tone of voice.

Email Prospecting

Effective email prospecting is not simply a matter of sending emails and hoping for a positive response. It is a strategic tool that requires expert research skills, a suitable personality, and a good fit between you and the prospect. Although not all emails will receive a response, we are proud of our high response rate due to our staff working with proven methodologies that produce optimal outcomes. Moreover, when email prospecting is executed correctly, it remains one of the most powerful tools in any business development company's arsenal.

LinkedIn Lead Generation

When it comes to lead generation, LinkedIn is an exceptional resource, but it must be used effectively like any outreach method. Our company's lead generation strategy involves posting content frequently on LinkedIn to pique the interest of potential partners and encourage them to reach out to us - a technique known as inbound marketing and popular among businesses worldwide. As with any lead generation strategy, the primary goal is to initiate a conversation and develop a relationship.

Conferences

The most effective lead generation and sales development strategies implement a multi-channel approach, incorporating email, phone, and social media. However, one area that is frequently neglected nowadays is events and conferences. Typically, events are specialized in nature, which means you are already aware of the attending companies and individuals. Our representatives leverage our meticulously created buyer personas when attending these conferences, enabling them to engage with a plethora of leads.

Inbound Marketing

Your innovative technology, which was developed with a clear and strategic vision, provides immense value to your customers. However, how can you ensure that your potential customers are aware of your business and products/services? How can you capture their attention and convert them into loyal customers? Your business deserves to be in the spotlight, attracting customers and achieving success. Inbound marketing can help facilitate this process by enhancing your visibility, increasing conversion rates, and generating more leads. Our team can help you achieve these goals and take your business to new heights.

Services Outsourcing

Our team comprises seasoned professionals with substantial experience in many industries across Europe, Africa and Asia. We possess an in-depth understanding of the corporate culture and background of various prospects, as well as an extensive network of personal contacts. Partnering with SN enables you to "test" the market in designated regions, deferring direct investments (such as opening your own office or expanding your sales force) until your business has matured sufficiently, thereby mitigating your risk exposure.